Thursday, September 10, 2015
Facebook Campaign Gear Heads OF Southern Utah
Link: https://www.facebook.com/GearHeadsOfSouthernUtah
My page's purpose or mission is to create a community hub for car culture and other things that are related to that nature where people can come together to discuss cars, bikes, trucks, mods, events, cruises, meets, ect. I want to establish a better culture of people who are into this genre in the Southern Utah area.
Personas:
Jim is a 35 year old man with a family who enjoys working on his classic car on the weekends and frequents GHOSU often to check in to see if there is a car show to take his family to so they can get a perspective of the classic car scene. He shares his work on his car so others can follow along in the build process.
Taylor is a early twenties female who like to ride her motorcycle when she has free time away from work or school. She goes on GHOSU to look for fellow riders whom to go on cruises with. Also she contributes to online content of the page to try to reach out toward other female riders with tips and tricks about riding.
Matt has just turned 18 and his parents have bought him a entry level used truck, Matt is into trucks but doesn't know any places to go off-roading so he hits up GHOSU to inquirer about easy trails he can take his rig and is met with lots of hospitality and is invited to go on a poker run with some other members. Matt also contributes to the page by sharing content he finds entertaining on the internet that is related to trucks.
Bill is a 65 year man who is retired from his long career as a import car mechanic. He checks out GHOSU regularly to check out what others are posting about vehicle modifications. He owns a heavy modified vintage BMW set up to "haul the mail" and likes to produce how to videos then posts them so others have an idea of DiY that they could do to their own car.
Like my page and become a Gear to the community!
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